travel retail duty free one winemaker golf legends wines saint-emilion

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travel retail duty free one winemaker golf legends wines saint-emilion

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A long story
MAISON PEUCH & BESSE

MAISON PEUCH & BESSE

Passion for the vine and viticulture led on to acquiring a property in Saint-Emilion. The Maison's selections are about French traditions and terroirs, and they are served at embassies' tables worldwide.

travel retail duty free one winemaker golf legends wines saint-emilion
travel retail duty free one winemaker golf legends wines saint-emilion

Today, Isabelle GEC PEUCH and Sylvain COMBE are also targeting international market through duty free retail sales. Such companies as the Lagardère group trust them and carry their selection at airports around the world. P&B is present in more than 50 countries.

Peuch & Besse
IN 7 DATES


Albert PEUCH succeeded them and intensified trade. He associates himself with his brother-in-law Pierre BESSE and renames the trading house which becomes «Maison Peuch & Besse».

Isabelle Gec Peuch and Sylvain Combe launch Travel Retail

Launch of the One Winemaker concept.

1949

1995

2011


travel retail duty free one winemaker golf legends wines saint-emilion

1904

1978

2005

2021

Joachin BONNEVAL and Paul PEUCH undertake the distribution of Bordeaux grand crus.

Very attached to the local terroir and passionate about wine, he acquires a property in Saint-Emilion.

Start of Travel Retail activity.

Development of Travel Retail activity and the launch of the Wines of Golf Legends concept.

1904

Joachin BONNEVAL and Paul PEUCH undertake the distribution of Bordeaux grand crus.


1949

Albert PEUCH succeeded them and intensified trade. He associates himself with his brother-in-law Pierre BESSE and renames the trading house which becomes «Maison Peuch & Besse».


1978

Très attaché au terroir et passionné par le vin, il acquiert une propriété à Saint-Emilion.


1995

Isabelle Gec Peuch and Sylvain Combe launch Travel Retail


2005

Start of Travel Retail activity.


2011

Launch of the One Winemaker concept.


2022

Development of Travel Retail activity and the launch of the Wines of Golf Legends concept.

travel retail duty free one winemaker golf legends wines saint-emilion travel retail duty free one winemaker golf legends wines saint-emilion

travel retail duty free one winemaker golf legends wines saint-emilion

Scannez le QR code de chaque bouteille pour écouter les vignerons décrire leur vin et leur terroir

Story telling
ONE WINE, ONE WINEMAKER
ONE STORY


From the very beginning, the ambition of Maison Peuch & Besse has been plural.

  • Sharing the emotion of wine: videos are available so that winemakers can tell their wine's story to the traveler…
  • Enhancing winemakers'work in their quest for perfection in expressing the intensity of their terroir.
  • Combining tradition & innovation in allowing high quality property wines to be distributed in airports duty free around the world.

travel retail duty free one winemaker golf legends wines saint-emilion

3 SÉLECTIONS
D'EXCEPTION


travel retail duty free one winemaker golf legends wines saint-emilion

Sélection
Duty Free

to serve the expectations of duty free wine experts and sales persons, along with their demanding traveler clients looking for discoveries and uniqueness.

Privilege
Selection

to advise amateurs at their home, and help them complete and vary their own cellar.


travel retail duty free one winemaker golf legends wines saint-emilion
travel retail duty free one winemaker golf legends wines saint-emilion

Wines Of Golf Legends
Selection

A unique collection of wines, born from encounters between golf legends and renowned winemakers.

RETAIL
TRAINING


Our company regularly meets the staff and offers «practical» training on wine in general and our Peuch & Besse concepts.

travel retail duty free one winemaker golf legends wines saint-emilion
travel retail duty free one winemaker golf legends wines saint-emilion

  • Accessible training
  • Familiarization with a complex product: wine
  • Exchanges with the staff
  • Aid for commercial arguments
  • Product discovery through tastings
  • Identification of One Winemaker and Wines of Golf Legends concepts (collar, QR code)

Discover the wine
IN STORE


travel retail duty free one winemaker golf legends wines saint-emilion
travel retail duty free one winemaker golf legends wines saint-emilion

With the objective ‘Help share the emotion of wine’, the Maison Peuch & Besse has designed the one winemaker concept to facilitate interaction with travellers in transit.